Paine PR :: Home

08.31.10 - Perspective on FTC Green Guide Regulations

“Green Marketing Review Is Put on Fast Track at FTC.” This was the headline of a November 2007 article in the Washington Post , announcing the agency’s plans to “accelerate” updates to its long-outdated “Green... MORE

08.27.10 - Congratulations to PainePR client P&G Professional

Congratulations to PainePR client P&G Professional for winning the P&G Household Care Catalyst Award for Best Commercial Innovation! The team won based on its Dawn Professional program featuring Chef Spike Mendelsohn, who... MORE

08.18.10 - GMC invites members of the Atlanta media to “Bark & Drive” with their pets Friday 8/20, 10 am – noon.

GMC INVITES LOCAL PET-LOVING JOURNALISTS – AND THEIR FOUR-LEGGED FRIENDS –TO “BRING YOUR DOG TO WORK DAY” AT BARKWORLD EXPO... MORE

07.22.10 - PRWeek - Old Spice goes beyond hot-man-in-towel approach to boost sales

Mike Norton, director of external relations for male grooming at P&G explains PainePR's role in this campaign where the brand's Twitter following also exploded 2700% to over 83,000 followers since launch... MORE

07.22.10 - Drucker Apps - conversation about bettering society through effective management and responsible leadership

Great minds think alike. PainePR's work and philosophies are in synch with those of Drucker Apps - an ongoing conversation about bettering society through effective management and responsible leadership - which we encourage... MORE

07.22.10 - AdAge Viral Video Chart Results with PainePR Clients

PainePR is associated and/or fully integrated in 5 of the top 10 viral campaigns online this week... MORE

07.19.10 - Mashable's top 10 Old Spice Guy videos

Mashable posts their thoughts on 10 hilarious Old Spice Guy video responses . . . in celebration of what they call, "the most popular social media campaigns of all time."... MORE

07.19.10 - Leveraging Your Brand on Facebook

With the widespread use of social networking sites, brands have to put a stake in the ground and go where the conversations are taking place and in this case, it’s Facebook, which boasts 400 million active users... MORE

07.15.10 - Mashable releases “5 Social Media Trends to Watch Right Now”

Mashable releases "5 Social Media Trends to Watch Right Now” and they are:... MORE

07.14.10 - Check Out New Sony Camcorder!

PainePR client Sony, introduces a brand new camcorder that uses interchangeable lenses -- just like a DSLR... MORE

07.13.10 - Isaiah Mustafa's Back

Not only is Old Spice's Isaiah Mustafa back, but he's personally thanking online fans!... MORE

07.13.10 - Corporate Giving Trends

Check out Forbes video content related to corporate giving trends and how organizations are making a difference. Bloomberg is speaking at the 2010 National Conference on Volunteering and Service for which PainePR handled... MORE

07.12.10 - Dentyne Pure Social Media

Ok, chew on this one! Yes, its our client work for the new Dentyne Pure (but those of you who've tried this gum, know it's the real deal-icious and really purifies your breath!). Also the real deal: Rhett and Link are... MORE

07.08.10 - Cancer Prevention & Treatment Information

PainePR Social Marketing team programs have educated the public about cancer prevention and treatment and motivated consumer behavior change. We wanted to share this great new American Cancer Society resource. Have a look... MORE

07.07.10 - Enhancing Corporate Social Responsibility through Social Media

Featured on Convince&Convert and the SmartBrief on Social Media , Laura Hall, managing partner at PainePR discusses the importance of social media as a tool to enhance a company’s corporate social responsibility (CSR)... MORE

06.18.10 - Social Media Continues Its Rise and Dominance

The power of social media continues to rise as consumers increase the amount of time they spend on social networking sites according to a new survey by The Nielsen Company... MORE

06.15.10 - PainePR/RocketXL Execs present PRSA Teleconference - June 17 - 12:00 Pacific

Social Media & Emerging Trends PRSA Teleconference featuring PainePR Executives Daryl McCullough and Daniel Lemin - and our RocketXL partner, Craig Howe. Thursday 12:00 Pacific. Registration closes 24 hours prior to... MORE

06.15.10 - New Federal Report Shows Greatest Spike in Volunteers Since 2003

The Corporation for National and Community Service released a report today that the number of Americans volunteering in their communities jumped by 1.6 million last year, the largest increase in six years. At PainePR we are... MORE

06.15.10 - How Much Is a Facebook Fan Really Worth?

As companies try to quantify social media and the money spent on channels such as Facebook, there have been attempts to express the value of a fan in dollars and cents. Social media measurement firm called Syncapse has... MORE

04.29.10 - Finding Yourself Via Geo-Location

One of the most exciting trends to emerge in the last year (or so) in social engagement is the ability to tag posts and status updates with geo-codes. In other words, to share with people not only what you’re thinking and... MORE

04.22.10 - Updates from F8

This week marks Facebook’s F8 annual developer conference where stakeholders in FB’s “ecosystem” (hey, it’s their word, not ours) come together to talk about new features and technologies on the platform. One of... MORE

04.20.10 - April 19, 2010 National Volunteer Week

This week is National Volunteer Week, a week that celebrates ordinary people doing extraordinary things to improve communities across the nation. National Volunteer Week is about taking action, encouraging individuals and... MORE

04.15.10 - Mapping the Social Sphere

The Wall Street Journal published today an impressive story about a handful of start-ups which claim to be mapping an individual’s social network to uncover influences, purchase intent and research behaviors. The interest... MORE

04.14.10 - Twitter Goes Corporate

Twitter announced yesterday plans to unveil an ad revenue-based model, finally putting to bed rumors and rampant questions of just how the micro-blogging tool planned to make a buck. It’s too early for predictions, but... MORE

04.13.10 - What Your Mother Doesn't Know

We’ve been spending a fair amount of time recently helping fellow PainePR employees understand and optimize their Facebook and other social network privacy settings. How far is too far, and what information should you be... MORE

04.12.10 - Employees Come First

One of my favorite green sites is Brighter Planet. In February, they released a study on workplace sustainability programs and employee engagement. This has been an issue close to my heart as I spearheaded an internal... MORE

04.05.10 - Now is the Time To Prepare for Earthquakes and Other Disasters

There have been three major earthquakes in the Western Hemisphere in the last three months –yesterday’s 7.2 earthquake in Mexico and the recent 7.2 earthquake in Haiti and the 8.8 earthquake in Chile. Now is not the... MORE

03.31.10 - Welcome to PainePR's Social Responsibility Blog

Last week Earth Hour ushered in the start of global celebration four decades in the making for the environmental movement. Within the next month, more than 180 countries will celebrate the 40th Anniversary of Earth Day –... MORE

03.31.10 - Dwell Magazine Pegs the Affluential

A new study by Dwell explores the likes and behavior of the "New Affluent Consumer," or who we at PainePR call "affluentials." These wired (on- and offline) individuals are no longer interested in superficial engagement for... MORE

03.31.10 - Falling in “Like” All Over Again

This week Facebook announced plans to change the “Become a Fan” wording for Facebook Pages to “Like.” This will bring consistency to their current “Like” function for status updates and Wall posts, and will... MORE

03.31.10 - Facebook = FourSquare Killer?

It's early, but some speculate Facebook may be planning to purchase location-based capabilities to rival augmented reality star, Foursquare. We're already seeing celebrities (ahem, "The Situation") and brands ("Sheer Genius"... MORE

03.31.10 - And we're live!

If you’ve been following the PainePR website for the last few months you’ve noticed a lot of white noise without much broadcast signal. We’re happy to be back up and broadcasting with a new site design and new content,... MORE